Stories That Sell
the complete guide to success story marketing

Interview on Trends and Uses of Customer Stories

Author: ; Published: Mar 25, 2009; Category: Value of Customer Stories; Tags: , , , , ; 4 Comments

Britton Manasco interviewed me for his blog, Illuminating the Future, on trends in and uses of customer stories. His thought-provoking questions delved deep into customer storytelling today.

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Casey Hibbard is the author of

Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset, and president of Compelling Cases Inc.

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