Stories That Sell: Announced a Finalist in 2009 Indie Book Awards – Business Category
Contact: Casey Hibbard, author, Stories That Sell
BOULDER, CO; May 20, 2009 – AIM Publishers is proud to announce that Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset, by Casey Hibbard, was announced as a finalist in the 2009 Indie Book Awards in the Business category.
Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset is the first book on capturing and using customer stories to grow your business or cause. Stories That Sell introduces a proven process for leveraging current customer successes into new sales.
Readers learn Success-Story Marketing™ best practices from author Casey Hibbard, leading expert on creating and managing customer stories, with insight from organizations such as Sage Software, SAP, Toyota, Kronos, Amdocs, Make-A-Wish Foundation, and dozens of other businesses, independent consultants, and nonprofits.
"It’s an honor to be recognized among some of the top books independently published in the past year," Hibbard said.
Casey Hibbard is the founder and principal of Compelling Cases, Inc. Over the past decade, she has created and managed nearly 500 customer stories for dozens of companies, including Level 3, USA.NET, Jobfox, Qwest, Great-West Healthcare, Vocus, Verio and IHS.
Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales and Marketing Asset is available at www.StoriesThatSellGuide.com, www.amazon.com, and Baker & Taylor. To contact the author, please send an email to casey@StoriesThatSellGuide.com.