Giving Away Books – For Your Success Stories on Using Case Studies
Some people collect stamps, coins, dolls or Pez dispensers. But I collect success stories.
Specifically, I collect stories about how companies are using customer case studies and success stories in sales, marketing and PR. Unfortunately, I can’t turn to eBay to add to my collection.
Instead, I’m putting the call out to you.
Do you have a story about how a powerful customer case study helped land a big deal?
How you pitched a success story and netted big PR results?
Or, maybe talking about your customer stories in social media has driven traffic to your site or generated leads.

Whatever your success story using success stories, I want to hear it. Share your story here or email me at casey (at) storiesthatsellguide.com.
In exchange, I’m giving away a hardcopy of Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset to the person who submits the best story. I’ll also give ebook versions of Stories That Sell to anyone whose story I use publicly (more on that below).
How will I use these stories? I’d LOVE to use the best stories to educate others via this blog and free reports on how folks are getting results with customer stories.
Ideally, I could name you and your company, but if not, don’t worry. Unnamed stories are still valuable. Just let me know on the form whether you are willing to be named or not.
Thanks in advance!
I hope to share the best stories with you soon!
Stories That Sell – Indie Book Award Finalist

Great news as we head into the holiday weekend…
I’m excited to report that Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales and Marketing Asset was a finalist in the 2009 Indie Book Awards – Business Category.
Here’s the full list of winners.
And the full announcement on Stories That Sell.
The Indie Book Awards was established to recognize the most exceptional independently published books in 60 different categories, for the year.
Thanks to all those who contributed to the book!
Giving Away 10 Advance Copies of “Stories That Sell”

I’ve got extra advance copies of my book. Maybe you can help!
In just six weeks, in early January, the first book on customer case studies will be available: Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset.
As part of this long book process, I printed advance copies to send to various industry folks for testimonials to go inside. Now, that’s behind me but I still have some extra books.
Why not give several away to people on the ground working on customer stories in some way, or learning the business?
I’m looking for a mix of people with different experience levels, writers, marketing and sales managers, consultants and business owners, interested in reading an advance copy and answering four questions afterward:
- Why did you read this book?
- What did you learn that you didn’t know before?
- What information in Stories That Sell is the most valuable to you right now?
- What would you tell a friend about Stories That Sell?
Those answers will go on the Stories That Sell web site, with your name, to help others understand the book better.
Bear in mind that the advance copies are not fully complete and are lower print quality, but it’s 95% the same as the final version.
Send your name and mailing address to me at casey@storiesthatsellguide.com, with the subject line "Stories That Sell," and I’ll get a book out to you this week. Act fast to be one of the first to be considered!
(Don’t post your address here, unless you want everyone else to know it too.)
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