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	<title>Comments on: How to Tweet Your Customer Stories</title>
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	<link>http://www.storiesthatsellguide.com/2009/09/how-to-tweet-your-customer-stories/</link>
	<description>the complete guide to success story marketing</description>
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		<title>By: Casey Hibbard</title>
		<link>http://www.storiesthatsellguide.com/2009/09/how-to-tweet-your-customer-stories/comment-page-1/#comment-146</link>
		<dc:creator>Casey Hibbard</dc:creator>
		<pubDate>Thu, 08 Oct 2009 22:22:07 +0000</pubDate>
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		<description>Hi Nate,

Absolutely. I like your idea of using a question in social media to engage the reader and get them to click to read a case study. The only caution is not to sound too promotional like some of the question headlines out there today, i.e. &quot;Want to learn how to lose weight fast?&quot;

More like, &quot;Have you tried multiple ways to reduce your payroll processing hassles? Learn how...&quot;

Thanks!
Casey</description>
		<content:encoded><![CDATA[<p>Hi Nate,</p>
<p>Absolutely. I like your idea of using a question in social media to engage the reader and get them to click to read a case study. The only caution is not to sound too promotional like some of the question headlines out there today, i.e. &#8220;Want to learn how to lose weight fast?&#8221;</p>
<p>More like, &#8220;Have you tried multiple ways to reduce your payroll processing hassles? Learn how&#8230;&#8221;</p>
<p>Thanks!<br />
Casey</p>
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		<title>By: Nate Joy</title>
		<link>http://www.storiesthatsellguide.com/2009/09/how-to-tweet-your-customer-stories/comment-page-1/#comment-145</link>
		<dc:creator>Nate Joy</dc:creator>
		<pubDate>Thu, 08 Oct 2009 21:09:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.storiesthatsellguide.com/blog/?p=772#comment-145</guid>
		<description>Casey, I haven&#039;t yet tweeted customer stories but I can see the value in what you are suggesting.  I like your ideas, and I wonder if you could also use questions to draw more people to click on the link.  For instance, &quot;Ever wondered how to save (time or money) on (activity).  Find out how this company did at (link).”</description>
		<content:encoded><![CDATA[<p>Casey, I haven&#8217;t yet tweeted customer stories but I can see the value in what you are suggesting.  I like your ideas, and I wonder if you could also use questions to draw more people to click on the link.  For instance, &#8220;Ever wondered how to save (time or money) on (activity).  Find out how this company did at (link).”</p>
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